Many people are not clear on the modernism movement and its influences in design, this is an issue as the mdoernism art movement has had a large influence of todays grpahic design.
Modernism was a big apart of visual art and the way it is today, a visual communication of this would be relevant as art is a very visual thing. Modernism can also be considered as one of the founders of graphic design as it was a responce of the new technoligies of which graphic deisgn stems from.
It is essential to my visual responce that it is clear that modernism is still influencing us in design today, also it is essential to make sure the content is relvent and the message clear. Desirable design athetics for communicatio of the visual responce will be that it is done in a modernist style, to inkeep with the topic. There will be no specific client or needs as i will be leading the project no my own, and will not be out sourcing help, but would only be out sourcing imagry. I would need to get permition for the artist if it was to be a mass producted publication that i was going to actually distrabute the publication of visual responce, this would guid me on which i
mages i could and couldnt use as it would be to their discrepancy.
The proposed audience for this publication would be designers, students, anyone interested in modernism. The audience would mainly would be for people with basic knowledge of the movement and for those who are interested in it. At this stage of design the mandatory requirments are to use a contemary typeface that is ssan serif as the over arching theme of this visual responce is modernism and a serif typeface would not be appropricate. It is also
mandary for when design that is use a grid, this is important as it a key feature of modernist design but it will also make my work consistant.
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